The 7-Step Confident Brand Method™

Your complete solution to building a brand that exudes unshakable confidence.

In a world where juggling multiple service providers turns brand-building into a nightmare, we've redefined the process into seven strategic steps. This is a partnership that unleashes your business's full potential. The results are more than numbers- they're the ripple effect of a brand that resonates and an experience that connects.

Welcome to the method that empowers you to lead your business with confidence.


Our Process:

01 - Brand Strategy:

Your brand's North Star. Through a comprehensive exploration of your business and target audience, we craft a strategic roadmap that creates unparalleled clarity. This foundation serves as the guiding force behind your brand's transformation from obscurity to recognition.

02 - Strategic Brand Messaging

By diving deep into your brand's core values, unique proposition, and ideal customers, we formulate a messaging strategy that resonates on a profound level. The result is a powerful brand voice that bridges connections and fosters genuine engagement.

03 - Visual Branding

In a world driven by first impressions, flawless aesthetics are vital. Through handcrafted design, we shape your brand's core into visually compelling design elements that create an immediate impact. This isn't just about appearances – it's about harnessing the visual power that turns curious glances into devoted fans.

04 - Brand Photography + Videography

With meticulous art direction and comprehensive planning, we curate the photographer, scout the location, and orchestrate your entire shoot – guaranteeing a gallery that vividly captures your brand's spirit and tells an authentic story.

05 - Website Copy

Using strategic messaging, we infuse your website with copy that turns visitors into customers. We do this by providing copy that not only resonates but guides visitors through your brand's narrative, values, and offerings.

06 - Website Design & Development

We integrate creativity and technical finesse to shape a visually captivating, user-friendly website. With seamless navigation and responsive design, we construct an online home that goes beyond aesthetics – where your brand can truly be experienced.

07 - Brand Protection

Our commitment to your brand’s integrity goes beyond the design phase. Our legal counsel researches already-registered trademarks at the United States Patent and Trademark Office (USPTO) (related to your new brand identity). When we deliver our design work to you, we have high confidence that you'll be able to register our work for trademark protection at the USPTO.* This allows you to focus on growing your business with confidence.

*We are not a law firm and cannot provide legal advice. If you are looking for trademark registration, we will facilitate this process with our trademark lawyer.

capabilities
  1. Brand Strategy
  2. Visual Brand Design
  3. Photography Art Direction
  4. Email Strategy & Design
  5. Packaging Design
  6. Messaging Strategy
  7. Website Copy
  8. Web Design
  9. E-Commerce
  10. UI/UX Design
  11. Project Management
POSITION
  • Founder/Creative Director
  • Castro Capital
  • The Better Group
  • Fool Inc
  • Astronaut Gum
  • Cadbury Ice